HOW TO BECOME THE BEST OPTION FOR YOUR CUSTOMER?

MARKETING

Market

  • Trends

  • Sector Analysis

  • Researches 

  • Competition Analysis

  • Market Size / Market Potential

  • Market share

  • Segmentation

  • Market intelligence

  • Business Models

  • Database Marketing

Products and Services

  • Value Proposition

  • Review of products and services

  • Life Cycle Management

  • Pricing

  • Introduction of New Products

  • Innovation management

Distribution

  • Channel Strategies

  • Strategic Partnerships

Communication

  • Positioning

  • Communication Plan

  • Selection of Agencies

  • Promotion Processes

  • Cooperative Marketing Programs

  • Demand Generation Programs

  • Social media

Processes

  • Methodology and Systems to Control Marketing Areas

  • Forecast

  • Budget Control

  • Measurement of Market Share

  • Measuring of Campaign and Promotion Results

SALES

Strategy

  • Definition of Sales Structure

  • Customer Segmentation

  • Territory and Coverage Analysis

  • Distribution of Customers, Territories and Quotas

  • Strategic Account Planning

Direct

  • Account Management

  • Consulting Sales

  • Customer Relationship Management

  • Global Account Management

Channel

  • Distribution Channels Structure

  • Identification and Contracting of Distribution Channels

  • Distribution Channel Management

  • Development of Distribution Channels

  • E-Commerce

  • Retail

Control

  • Quotas 

  • Sales Funnel

  • Forecast

  • Performance Measures

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